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Kimora Lee Simmons Announces Baby Phat Beauty Launch

by Approx Cosmetics
September 14, 2020
in Hair Care
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Kimora Lee Simmons and Daughters Baby Phat Beauty
Photograph Credit score: PRINCE and JACOB

At this time, Kimora Lee Simmons introduced the most recent addition to the Child Phat empire, Child Phat Magnificence,  as part of a collaboration together with her daughters. The model’s imaginative and prescient for the brand new magnificence line is to offer its shoppers what they’ve wished all alongside, which is illustration within the Black-owned magnificence house. 

It looks like yesterday when the queen of “fabulosity” took over the city trend world by launching Child Phat in 1999. We’d watch with twinkles in our eyes as she’d strut down the runway together with her daughters, Ming-Lee and Aoki-Lee, on the finish of every present. Quick ahead to 2019, the style model relaunched, this time in collaboration with Perpetually 21 with a particular Child Phat Anniversary assortment that had us all busting down the mall doorways to get our arms on a tube prime or bucket hat with that well-known shiny Child Phat cat brand. 

The style guru says the launch is all about remaining related. “After I launched Child Phat in 1999, I needed to battle for a seat on the desk in each the high- trend and streetwear worlds,” she mentioned in a press launch. “I did that by staying true to myself and mentioning a whole technology who embraced range, body-positivity and body-confidence all whereas being unapologetically glam and horny. Shopping for again the model has given me the chance to inform that story once more to a brand new technology–a technology I raised. Launching into magnificence, appears like essentially the most related strategy to inform that story in immediately’s panorama.”

Child Phat Magnificence’s assortment contains a number of Shimmer Goals units – a three-piece package containing a plumping lip-gloss, illuminating physique spray and hydrating lotion. Every set, priced at $45, had been impressed by Kimora and her daughters.

Baby Phat Beauty
Photograph Credit score: PRINCE and JACOB

Ming-Lee was the inspiration behind the Opulence Shimmer Goals set, which comprises a shiny pink lip-gloss, a candy fruity and floral-scented physique spray and lotion.

The Ethereal Shimmer set, sparked by Aoki-Lee, features a pink champagne-colored lip-gloss with a physique spray and lotion containing notes of pear and amber for a extra radiant scent.

Lastly, the Divine Shimmer Goals set, created with Kimora in thoughts, includes a chestnut bronzed lip-gloss with a physique spray and lotion that comprises heat notes of vanilla musk and sandalwood. 

Child Phat instructed WWD that every one proceeds of its first launch could be donated to Honest Combat, a voting rights group purposed with ending voter suppression. All units can be found now on BabyPhatBeauty.com. 

Which set do you suppose you can be grabbing? Tell us within the feedback under.





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