This put up could include affiliate hyperlinks that at no further value to you, I’ll earn a small fee.

Kevyn Aucoin Magnificence is an award-winning high-end luxurious make-up model created by a celeb make-up artist however is Kevyn Aucoin cruelty-free or vegan in 2020?
Is Kevyn Aucoin Cruelty-Free?
It’s at the moment unclear whether or not Kevyn Aucoin is cruelty-free or not in 2020.
Kevyn Aucoin Animal Testing Coverage
Upon wanting into Kevyn Aucoin’s cruelty-free standing, I couldn’t discover any point out of their animal testing coverage on their web site, which isn’t an excellent signal.
So I emailed the corporate and requested about their stance on animal testing and whether or not any of their merchandise, components, or formulations are examined on animals by the corporate itself, or commissioned to a 3rd celebration, and/or by their suppliers.
They responded stating,
“Thanks for contacting Kevyn Aucoin. Right now we don’t declare that our merchandise are Cruelty Free. We are able to confirm that we don’t check our merchandise on animals, nor will we fee any third events to carry out testing of our merchandise or components on animals. If in case you have another questions or issues please contact us once more. Have an exquisite day!”
Nicely, it is a first! I’ve been investigating beauty firms’ cruelty-free standing since 2014 and I’ve by no means come throughout one which refuses to assert their merchandise are Cruelty-Free, though they are saying they don’t check on animals.
Even firms that DO check on animals will make (false) claims that their merchandise are “Cruelty-Free”! So that is unusual that Kevyn Aucoin doesn’t even need to be related to the declare that their merchandise are Cruelty-Free.
Associated: How We Confirm A Model’s Cruelty-Free Standing
Kevyn Aucoin Magnificence claims they don’t check their merchandise on animals or fee others to check on their behalf, which is a superb begin.
However they refuse to deal with whether or not any of their suppliers check on animals and if they permit their merchandise to be examined on animals if the regulation requires it.
I additionally needed to know whether or not any of Kevyn Aucoin cosmetics are bought in retail shops in mainland China the place all imported cosmetics are required by regulation to be examined on animals.
Is Kevyn Aucion Offered in China?
In my analysis, the one factor I came upon was Kevyn Aucoin is promoting in some Hong Kong shops. Nonetheless, Hong Kong just isn’t a part of mainland China. They don’t have the identical animal testing legal guidelines as mainland China.
So, Kevyn Aucoin isn’t required to check on animals, in the event that they’re solely promoting in Hong Kong shops and never in any mainland China retail shops.
Beneath is a screenshot I took from their web site. As you’ll be able to see, they’ve a variety of Joyce Magnificence shops positioned in Hong Kong that carry their cosmetics:

Abstract: Kevyn Aucoin is within the Gray Space.
Sadly, right now, we don’t have sufficient data to categorise Kevyn Aucoin as a cruelty-free model or one which assessments on animals. They did not make clear their suppliers’ animal testing coverage and in the event that they check on animals when required by regulation.
Kevyn Aucoin is on our Listing of Gray Space Manufacturers with Unclear Insurance policies.
Is Kevyn Aucoin Vegan?
Kevyn Aucoin makes no claims any of their cosmetics are vegan.
Actually Cruelty-Free Options to Kevyn Aucoin:
Seeking to swap to cruelty-free manufacturers? Listed here are some cruelty-free and vegan-friendly choices which might be much like Kevyn Aucoin:
Or try our listing of Excessive-Finish Cruelty-Free Make-up Manufacturers!
For those who preferred this cruelty-free useful resource, then please subscribe to our month-to-month publication for extra sources and guides to dwelling your BEST cruelty-free and vegan life! You can even discover us on Instagram and Fb.